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It's no secret that popular and expensive cosmetic brands are often counterfeited. Using dubious products is more expensive for yourself - at best, the result will be far from expected, and at worst, counterfeit products can harm your health.
To protect you from such problems, website I have collected tips to help you choose quality cosmetics.
Don't buy cosmetics from dubious sellers
No matter how trivial this advice may sound, it is worth listening to. After all, even a large store can sometimes turn out to be a dubious seller. To save yourself from unpleasant surprises, you should go to the official website of the cosmetic brand and check the list of stores where you can buy the desired products.
Cosmetics sellers often have sales, but you should be wary if they offer you a product at a very deep discount - it is unlikely that real mascara or eye shadow can be sold at 80% cheaper. But also high price, alas, is not always a guarantee that you are buying an original product. Ask the seller for a certificate - if they refuse to show it to you, then it’s clearly not worth making a purchase.
A crude fake immediately catches your eye. But there are also a lot of skillful fakes that can be difficult to distinguish even for an expert. Therefore, before you buy expensive cosmetics, visit the manufacturer’s website and carefully study what the product you are interested in should actually look like.
Fake cosmetics can be identified by details such as the angle and size of the font, the shade of the packaging, unclearly printed text, the size of the packaging itself, and even weight. Of course, you won’t be able to weigh lipstick or blush in a store, but if the product seems too light for the weight stated on the package, this is a reason to think about its quality.
Check barcode, lot number and manufacturer information
For counterfeits, the barcode may not match the country of origin indicated on the packaging (read about how to check the barcode), and most often there is no batch number at all. Please note that the same batch number must be on both the packaging and the product itself. In addition, the original contains detailed composition and often has instructions in several languages. If the information on the packaging is extremely scarce, then this is a fake.
Find out what shades actually exist
Manufacturers of counterfeit cosmetics love to invent new colors and assign non-existent names and numbers to them. It’s easy to find out what shades your chosen products have and what they should look like in reality on the official website of the cosmetic brand.
Evaluate the texture and smell of cosmetic products
The original cosmetics should not contain any suspicious inclusions or inappropriate sparkles - especially if the product is declared as matte. At the bottom liquid products There should be no sediment, creamy cosmetics should not separate and contain foreign impurities. Falsified lipstick can be distinguished by the presence of chips, seams and condensation, and for a fake mascara, except unpleasant odor and incomprehensible texture, the brush may also be very different.
With the increase in demand for high-quality make-up products, the number of counterfeits has proportionally increased. Every woman sooner or later faces the question of how to distinguish a fake from an original. The use of analogues is fraught with disastrous consequences, including chemical burns and hospitalization.
You don't need to own a portable chemical laboratory to analyze a particular product. It is enough to know the basic characteristics of high-quality cosmetics. Today you will learn: how to distinguish a fake perfume from the original, how to buy a real foundation, how to choose the perfect mascara. Let's collect a complete cosmetics bag of real brand products.
Before considering specific products, you should quickly go over the general distinguishing features of original cosmetics and fakes. The first thing you should pay attention to is the condition of the packaging. If it is cardboard, then the box should not be wrinkled or glued together crookedly. Self-respecting manufacturers use high-quality plastic. Transparent cases never become cloudy over time; paint from painted containers does not transfer to the skin when rubbed with moistened fingers. Brands do not skimp on design; often there are engravings, imprints, and a pleasant textured surface. Obviously, there should be no grammatical errors in the name. After reading “Daor” instead of “Dior” on the bottle, the question of how to identify a fake perfume will disappear by itself. Cheap printing ink smears from the slightest friction. In fakes, the inscriptions are written crookedly, part of the text is missing (for example, storage conditions are reduced or the production date is not indicated). The numbers on the outer carton match the numbers on the contents.
6. Price tag
Cosmetics that cost $20 a priori cannot be sold for 20 cents. Even the liquidation of a store cannot be a reason for such significant discounts. The maximum price will be reduced to the level of wholesale purchases.
10 types of cosmetics – 10 rules for choosing
Pay attention to the smell; it should not cause nausea. Make a test swab on your wrist - the original lipstick is applied evenly, without lumps or bald spots. On the bottom there is a round sticker with the color number and its exclusive name. The name of the product, for example, “Caramel Latte,” is present in the catalog on the official website. The brand name is carved into the stems of original lipsticks.
Let's talk a little about the brush - it is perfectly straight (we won't take unique products with a specially curved rod) and firmly attached to the lid. The villi are uniform. Often a maximum of three length variations are used simultaneously in one product.
The direction of the fibers corresponds to the trajectory indicated on the packaging. If the manufacturer declares a brush with straight, pointed bristles, then they should be strictly perpendicular to the base of the brush, and not stick out in different directions.
ATTENTION! The correct barcode does not provide a 100% guarantee of the originality of the product. However, an incorrect barcode is a clear sign of counterfeit.To verify the authenticity of the barcode, you can use the form below.
Enter 13 digit barcode:Check
Every girl dreams of long and lush eyelashes. The purpose of decorative cosmetics is to make dreams come true. Mascara is used for these purposes. Today, in stores and on the market you can see a huge variety of this product, represented by various brands - both budget and luxury. Every self-respecting fashion house has launched its own cosmetics production line. Their assortment includes both decorative and caring cosmetics:
- Chanel
- Saint Laurent
- Lancome
- Maybelline
It is worth noting that among budget brands, the most popular mascara is from Maybelline. And in the field of professional cosmetics, many girls prefer mascara from MAC.
All of the listed brands are very popular and loved all over the world. Therefore, there are a great many who want to profit from this love. How can you resist the temptation and not sell a fake luxury mascara at the price of the original? The difference in price, of course, is also significant. But counterfeits can, in principle, be deadly for people prone to allergies. After all, their manufacturers have never thought about testing their products or including hypoallergenic components in them. What for? Then the cost of the product will actually increase.
The surest way to recognize fake mascara is to take it to a laboratory. Laboratory workers will carefully analyze its composition and compare whether it corresponds to what is stated on the packaging. But, unfortunately, this also costs money and takes a long time. If you need mascara here and now, then remember the following recommendations to avoid a dangerous purchase.
How to spot fake mascara yourself
Package
In principle, these tips are suitable for determining the authenticity of any of the above brands of mascara. Since we do not have special equipment at hand to study the carcass itself, we will conduct a thorough examination of the external features of the original carcass sample.
- Let's start with the packaging. Brands Dior, Chanel, Saint Laurent, Lancome most often place their cosmetics in branded boxes. Evaluate the quality of the cardboard. It should hold its shape well and not be deformed. The box is pleasant to the touch, its whole appearance should indicate that these are premium cosmetics.
- Pay attention to the inscriptions. First of all, check for errors. The most common ones are rearranging letters or replacing one letter in a brand name. Please also note letter size and font type. Check also the location of the brand name. For example, in copies of the company's ink MAC the famous three letters are located slightly higher from the center of the product.
- Companies usually put a special number on the box ( batch code). Check if it matches the number on the sticker attached to the bottle of mascara, if there is one.
It's no secret that popular and expensive cosmetic brands are often counterfeited. Using dubious products is more expensive for yourself - at best, the result will be far from expected, and at worst, counterfeit products can harm your health.
To protect you from such problems, we have collected tips to help you choose high-quality cosmetics.
Don't buy cosmetics from dubious sellers
No matter how trivial this advice may sound, it is worth listening to. After all, even a large store can sometimes turn out to be a dubious seller. To save yourself from unpleasant surprises, you should go to the official website of the cosmetic brand and check the list of stores where you can buy the desired products.Cosmetics sellers often have sales, but you should be wary if they offer you a product at a very deep discount - it is unlikely that real mascara or eye shadow can be sold at 80% cheaper. But a high price, alas, is not always a guarantee that you are buying an original product. Ask the seller for a certificate - if they refuse to show it to you, then it’s clearly not worth making a purchase.
Take a closer look at the packaging design
A crude fake immediately catches your eye. But there are also a lot of skillful fakes that can be difficult to distinguish even for an expert. Therefore, before buying expensive cosmetics, visit the manufacturer’s website and carefully study what the product you are interested in should actually look like. Fake cosmetics can be identified by details such as the angle and size of the font, the shade of the packaging, unclearly printed text, the size of the packaging itself, and even weight. Of course, you won’t be able to weigh lipstick or blush in a store, but if the product seems too light for the weight stated on the package, this is a reason to think about its quality.
Check barcode, lot number and manufacturer information
For counterfeits, the barcode may not match the country of origin indicated on the packaging (read about how to check the barcode here), and most often there is no batch number at all. Please note that the same batch number must be on both the packaging and the product itself. In addition, the original contains detailed composition and often has instructions in several languages. If the information on the packaging is extremely scarce, then this is a fake. Find out what shades actually exist
Manufacturers of counterfeit cosmetics love to invent new colors and assign non-existent names and numbers to them. It’s easy to find out what shades your chosen products have and what they should look like in reality on the official website of the cosmetic brand. Evaluate the texture and smell of cosmetic products
The original cosmetics should not contain any suspicious inclusions or inappropriate sparkles - especially if the product is declared as matte. There should be no sediment at the bottom of liquid products; creamy cosmetics should not separate or contain foreign impurities. Counterfeit lipstick can be distinguished by the presence of chips, seams and condensation, and fake mascara, in addition to an unpleasant odor and incomprehensible texture, may also have a very different brush. Pay attention to brushes and sponges for applying cosmetics 
Even if the packaging and appearance cosmetics are very similar to the original ones, then brushes, sponges and brushes will probably give away a fake. They may differ in size, shape and color, and the quality of their pile will also be different. Test application and durability
Ask a tester to verify the authenticity of the product in practice. For example, high-quality eye shadow and blush should not roll or smear, lipstick should lie smoothly and not smudge, and original mascara should not terribly stick together eyelashes or crumble. We all understand: if the packaging of a cosmetic product says “Canel” instead of “Chanel”, then this is an obvious fake. However, modern manufacturers of “fake” products have also learned other tricks that can mislead an inexperienced buyer. the site has made a selection for its readers useful tips How not to make a mistake in choosing.
A genuine product cannot have a crooked sticker or sloppy name printed on its packaging. Any branded product, be it cream or Eau de parfum, packed in cellophane. Moreover, such a protective shell should tightly “tighten” the box without forming wrinkles or folds.
Often the original product, in addition to the sticker on the package, contains an additional insert with information. It can be seen by pulling the bottom edge of the sticker. This practice also occurs when designing mascara tubes.
Pay attention to the serial number or product article! Its digital data on the packaging and tube must match. If there are inconsistencies, this is a fake.
Manufacturer information may be embossed or printed in a printing house, but in no case embossed with paint on top of the packaging.
Tip three: don’t buy into a suspiciously low price
Branded cosmetics cannot be sold at low-quality prices. Today, many private sellers on social networks offer to purchase a cheap “Mac adaptation”. You can take a risk, but if your decorative cosmetics are unstable or an allergy occurs, no one will be held responsible to you.
Mini-investigation from Barb. Using the same Mac cosmetics as an example, we decided to see whether temptingly low prices are worth trusting. On one of the popular shopping portals, a private individual offers to purchase a palette of 120 (!) shades of eye shadow for 195 UAH. Can this price be considered adequate?
We find the official website of the manufacturer and go to the products section. In the subsection “Palettes and eye sets” there was only a palette of 15 shades - this is the maximum when it comes to eye shadows. Its cost is 65 dollars, which in terms of national currency is 1759.55 hryvnia. Think about it: is it really possible to buy a branded product second-hand that costs 9 times less?
Often, the websites of cosmetics manufacturers provide information about their representative offices abroad.
Conclusion: you will not find branded cosmetics either on the market or from individuals engaged in trading on popular social networks.
When testing foundation notice how it blends and absorbs into the skin. A high-quality product is applied without lumps, absorbs quickly, does not change color after application and does not cause irritation.
Regarding powder, blush or dry eyeshadow, then their consistency should not resemble crushed chalk.
A sure sign of a “linden”:
- after application with a brush, small glitter remains on the skin, and the surface of the product becomes uneven;
- the shade of the applied product differs significantly from that presented in the palette;
- When opening the tube, a strong unpleasant odor is heard.
If we talk about perfume products, pay attention to the color of the liquid in the bottle: it should not be too bright or cloudy. The aroma of real perfume appears on the skin after a couple of minutes, while the fake one “reveals” immediately, but it dissipates faster.
Tip five: check the information on the manufacturer’s website
If you have clearly decided on the choice of a specific product, go to the manufacturer’s website in advance. There you can study the packaging design in detail, find out the product article or information about the shade palette. Thus, you will come to the store as a “savvy” buyer.
Lifehack: Saw a set of Mac eyeshadows in the store? Check the name of each shade presented in it. If it is marked with numbers, this is a fake: this brand assigns specific names to the samples, for example, “Neoprene Green”.
For a branded product, the composition of the components is indicated in full, and they are in descending order of concentration of active substances. You can familiarize yourself with such information in advance on the manufacturer’s website, and at the same time check it with the data indicated on the box in the store.
Buying a new face cream? We will not once again remind you of the harmfulness of sulfates and parabens, as well as the long shelf life. If cosmetic product consists of at least 40% natural ingredients, it can be taken.
What about eco-cosmetics that are popular today?? Let us be clear: there are no products consisting exclusively of natural products. Any cream or milk contains chemical components, such as surfactants (surface active substances). As for fake eco-creams, they give themselves away with an expiration date. Since organic substances lose their usefulness after just 3 months, the service life of such cosmetics should not exceed six months.
