The holding company Yashma Zoloto is the result of joining the Jasper company with dozens of retail outlets in our capital. The development of the chain began with the opening of about 60 small stores. The company positions itself as a large jewelry chain; it currently includes nine enterprises that have different pricing policies and style solutions. After some time, Yashma Zoloto acquired a Moscow chain called the Golden Casket, which consists of 12 jewelry outlets in the leading price segment.
The Yashma Zoloto company was founded in 2001, it united a network of retail stores in the city of Moscow. The company expanded its network of stores, as a result of which their number increased in cities such as Ufa, Krasnodar, Krasnoyarsk, Novosibirsk, Nizhny Novgorod. The holding includes a number of retail stores and enterprises selling jewelry; this list also includes enterprises producing such jewelry. The cost of jewelry is very different. There are very expensive jewelry and simple things.
The cost of Jasper gold jewelry can be viewed on the company's website. The price of products depends on which series the product belongs to, it can be a small collection or an exclusive piece of jewelry. Products manufactured by the Jasper Gold Holding are jewelry with various kinds of inserts made of precious and semi-precious stones. At the same time, the range of goods is very wide. There are also jewelry, which can be ordered anytime and anywhere.
In this case, craftsmen can develop individual orders, according to the wishes of customers. To help the client, consultants can come to help visitors choose jewelry based on their financial capabilities and stylistic preferences. The purchase of scrap gold products is carried out according to promotions and discount coupons. For very long centuries, jewelry was considered a sign of wealth and prosperity. The female half of the population has always been not indifferent to the expensive product. In Russia, this business is considered very difficult and requires a sufficient investment of funds.
At the moment, the most prominent representative in jewelry business consider it Yashma Zoloto, because the holding has a network of four hundred stores that are located throughout the country, they have a large-scale assortment of products for customers.
The history of the Yashma Gold brand began in 1998. The initial activity of the company was largely associated with the production of 585 gold jewelry. Also at one time there was an expansion of demand. These two goals became the starting point for the development of a small business.
Thus, three important areas of activity of the Yashma Zoloto enterprise were born. The very first was based on the creation of jewelry, and the second was engaged in the production of watches for women and men. A number of designer jewelry was used in the production and technological process using expensive stones, including diamonds.
In 2001, the Yashma Gold brand became available to a wide audience of consumers, and soon it moved into the status of a demanded and very popular one. This success led to the merger of a number of retail chains, which included the largest factories and jewelry factories in the country.
At the moment, the Yashma Gold chain of stores offers a huge number of products for all occasions. The assortment includes about 500 items, which includes: necklaces, rings, brooches, earrings, chains and other jewelry made of red, white and yellow gold.
Very often, among the products of Jasper Gold, there are jewelry with various precious or semiprecious stones... Also, the plant produces items related to the theme of religion. In the stores of the chain you can also buy exclusive jewelry by the authors, they are most often made to order.
In the Jasper Gold corporate catalog, you can view the collections of products, which are divided into types. These are jewelry with semi-precious stones, silver, gold and some other categories.
Jewelry is not considered a cheap pleasure, clients of the Jasper Gold jewelry chain are calm, because their company provides a guarantee for the quality of all jewelry.
In order to achieve a high quality of service, the brand can offer a service and repair service based on very high-class personnel.
In-store discounts are considered a marketing element and can be as high as 50 percent. The accumulation system is very developed in terms of economy. When buying jewelry, they give out a free discount card, the amount of discounts largely depends on the number of purchases made. There are about 450 retail outlets in about 40 cities in Russia. A very reasonable policy and control over production helps to maintain the quality of products and a very wide choice in stores of this brand.
In addition, the collections in Yashma Zoloto stores are constantly replenished, since the development of the jewelry market requires constant updating of goods. In addition to a wide assortment, you can be attracted by interesting solutions of designers. The variety of techniques and forms, execution style and pricing policy, which, by the way, is very competitive, makes the products a real leader in the Russian market.
With the help of experienced consultants, visitors can choose exquisite jewelry as a gift for their loved ones. The Yashma Gold chain has a cumulative discount system that helps to attract a regular customer and make purchases at reasonable prices.
Jewelry store offers a wide range of jewelry from well-known trade brands that are popular and in demand among a large number of people. In our online store, you will always find products of such popular brands all over the world as: Sokolov, Estet, Magic of Gold, Vangold, Yashma-Gold and many other manufacturers. The site contains many models of women's rings, seals, wedding rings, bracelets, etc.
Take a trip through wonderful world fine jewelry together with the "Treasury of Yakutia" store. Discover original designs inspired by high feelings and unforgettable emotions that are in your heart. Modern developments of well-known manufacturers of high-quality jewelry, which are collected in the jewelry store "Treasury of Yakutia", are special jewelry made of high-standard gold with diamonds and diamonds. Jewelry store is a catalog of jewelry, which is full of unique jewelry, where you can always choose exactly what you need.
Advantages of buying jewelry in the "Treasury of Yakutia" store
In our store you can always find a constantly growing assortment of high-quality jewelry made of gold with diamonds and diamonds. Visit our jewelry store for prices, where you will be pleasantly surprised and you can purchase unique jewelry from such leading manufacturers as Jasper - Gold, Estet, Vangold and many other masters of jewelry art. In our jewelry store, you can buy pearl ring necklaces with fast delivery in Moscow. We offer only high quality products. The cost of pearl ring necklaces will pleasantly surprise you. In our catalog, you can see photos of necklaces rings with pearls. Sokolov Jewelry Factory presents a catalog in the online store of high-quality jewelry at the most attractive price. Also, you can always buy jewelry from the manufacturer "Yashma - Gold" at an affordable and attractive price. We value our customers and therefore do our best to make buying jewelry from us pleasant and unforgettable.
Where to buy jewelry?
The official website of the jewelry store "Treasury of Yakutia" presents an extensive catalog of only the highest quality jewelry products from the trade brands Sokolov, Estet, Magic of Gold, Jasper - Gold, Vangold and many others, which have proven themselves well in the modern jewelry market all over the world. If you want to buy high-quality jewelry in bulk, then our online jewelry store will help you do it on the most favorable terms. If you have any questions about the choice and subsequent purchase of jewelry, then you can always contact us and we will help you with this. For wholesale buyers, as well as for our regular customers, we have a profitable bonus program that allows you to save money on the purchase of high-quality jewelry from the world's leading manufacturers.
Jasper Gold is one of the largest companies in the modern Russian jewelry market. Since its inception (1998), the company has been strengthening its position every year and expanding its activities in the production and sale of jewelry made of precious metals. The Yashma Zoloto chain of branded stores already has more than 150 salons in Russian cities. All Jasper products are produced in our own jewelry factory, and a team of professional designers is involved in the creation of jewelry sketches. One of the offered services of the company is the creation of jewelry to order or according to an individual sketch. All new products and services of the company can be found on the official website of Yashma Gold.
Jasper Gold catalog
In jewelry stores Jasper Gold you can find jewelry for every taste. The range of products mainly from gold 585 samples, there is also a large selection of silver items. In the salons, you can pick up wedding rings, original pendants, earrings, bracelets, chains, brooches with diamonds, sapphires, emeralds, gems and other precious and semi-precious stones. The assortment also includes men's and women's gold watches. All products are certified and a guarantee is provided for each piece.
Promotions and discounts of Yashma Gold shops
Thanks to a flexible accumulative system of discounts and a simple procedure for obtaining a discount card, you can purchase exquisite jewelry with additional savings. In addition, Jasper runs sales and promotions, during which discounts on individual collections can reach 60%. For example, not so long ago the company provided a 50% discount on all jewelry with diamonds, and gold chains could be bought at a price of 1,800 rubles. (for 1 gram).
Follow the news feed on our website and keep abreast of all the most profitable offers.
We wish all our customers to buy gold wedding rings only once in their life - and only from us! 585GOLD jewelry chain has been operating in the jewelry market since 2000 and guarantees the highest quality and a wide range of products:
- from yellow, red, white metal and combined.
- with and without inserts.
- wide and narrow.
- classic and modern design.
In our online store you will find the largest selection of gold wedding rings!
You can prepare for a wedding for a long time or practically not prepare, invite a crowd of guests or celebrate with the closest relatives. One thing remains unchanged - at any ceremony, young people put on each other's fingers a symbol of eternal loyalty and love. The catalog of gold wedding rings in our store includes a variety of models in terms of cost and design. The canons of the classics are not swept aside even today, but there is a fashion for this type of jewelry. Relevant:
- traditional smooth, barrel-shaped.
- wide, cylindrical.
- with embossed diamond cut.
- with diamond inserts.
By the way, gold "wedding bands" do not have to be paired at all - it is only important to maintain a single style. Another modern trend is the purchase of two pairs of jewelry, for everyday wear and for special occasions.
Zoloto585 is your online jewelry store!
The list of our regular suppliers includes well-known Russian brands, the quality of their products is confirmed by time and certificates. The assortment includes a large range of budget options and luxurious exclusive items. Buy gold wedding rings in Moscow at prices 10-15% lower than in other stores, choose them at 585GOLD. Get started life together with savings!
Until 2014, the business of Mavlyanov and Martirosyan only grew. Mavlyanov, as Forbes magazine wrote, was engaged in the import of jewelry in the mid-1990s and after a few years was forced to create his own retail store, because the products supplied from Turkey were of such quality that the merchants of the stores often refused the goods.
In 1998, Mavlyanov, together with his longtime acquaintance Martirosyan, founded the Yashma Trade and Production Company (TPK) OJSC, which operated jewelry stores; a few years later they were transferred under the Yashma Gold brand.
In 2003, the partners bought the Kostroma Jewelry Factory, and things went well. Yashma Zoloto began with 38 stores and revenue of 849 million rubles, in 2014 it was one of the largest jewelry chains in the country with 397 stores and revenue of 45 billion rubles. Mavlyanov also took part in Martirosyan's business - a chain of duty-free shops at the Sheremetyevo and Domodedovo airports. Mavlyanov also had development projects near Moscow.
Not much remains of this now. A year ago, most of the duty-free shops closed, TPK Yashma was declared bankrupt, and the shares in development companies were sold by bailiffs. The courts ruled to collect 14.2 billion rubles from Mavlyanov personally in favor of creditors, and 13.7 billion rubles from Martirosyan. According to Mavlyanov, the economic crisis and unscrupulous partners are to blame for everything. Creditors consider Mavlyanov himself unscrupulous.
Golden carousel
After checking for 2011-2012. The Federal Tax Service (FTS) added more than RUB 7 billion to TPK Yashma. VAT. According to Igor Mavlyanov, during the audit, the tax authorities revealed several minor violations. “Based on its results, it was decided to charge additional taxes, which we paid,” Mavlyanov told Vedomosti. “However, subsequently, in 2016, the FTS revised its own decision for this period, opened and conducted a repeated tax audit, and absolutely all transactions of TPK Yashma for this period were additionally charged with VAT”.
At the end of 2016, officers of the Investigative Committee (IC) came to the central office of Yashma Zoloto on Aviamotornaya Street with search warrants. On December 19, the Investigative Committee announced the initiation of a criminal case under Art. 199 of the Criminal Code of the Russian Federation (“Tax Evasion”) in relation to the management of OJSC “Trade and Production Company“ Yashma ”. Based on the results of a tax audit conducted in 2015, the FTS calculated that OJSC TPK Yashma did not pay 9.8 billion rubles to the state in the period from 2011 to 2012, taking into account fines and penalties, it follows from the case file.
According to the investigation, the management of Yashma created a fictitious document flow with almost 30 one-day firms and through the Transnational Bank (the license was revoked in 2015) received precious metals without paying VAT. In the materials of the inspections, which Vedomosti got acquainted with, it is said that from the vault of the bank Yashma received gold bars under loan agreements. These transactions were not subject to VAT, and the loan was closed by offsetting counter-obligations without returning the bullion to the vault.
The resulting gold was sold through a chain of technical firms without paying VAT. Law enforcement officials found that these firms did not conduct real activities, existed for no more than one and a half years and were registered as dummy and nominee persons. The amount of unpaid tax was cashed out, withdrawn from circulation, transferred as repayment of the liabilities of the affiliated company - LLC Jewelry House Yashma. Then the money was returned back through the "tech companies" to the regional branches, and from there - abroad. The gold was transported and stored by employees of the private security company "Almada" in violation of the rules.
Companies that have not paid taxes have nothing to do with the Yashma group of companies, Mavlyanov emphasizes. "TPK" Yashma "paid all the taxes required by law, and the initiation of a criminal case is yet another attempt to put pressure on the company from its opponents," he assures. TPK "Yashma" is challenging the decision to charge additional taxes in court, the case is in the first instance, he says: "We will defend the rightness and seek justice in the courts."
Insolvent business
By 2015, Aerofirst CJSC, which operated Moscow Duty Free stores in Sheremetyevo, and Arial CJSC - in Domodedovo, as well as the parent company of the Yashma Zoloto chain, TPK Yashma, stopped servicing loans, follows from bank claims that went to courts. Duty-free shops in 2015 received about 1.5 billion rubles. net loss due to a sharp drop in passenger traffic and revenue, and the operator was forced to close stores in terminal D of Sheremetyevo, which accounted for 60% of the chain's revenue, Mavlyanov told Vedomosti. VTB recovered 3.7 billion rubles from Aerofirst through court, the company is in the process of bankruptcy. So is Mavlyanov's Arial CJSC, whose stores are still operating in Domodedovo.
Over the 16 years of its existence, Yashma Gold has received over 70 billion rubles. loans and regularly serviced them, Mavlyanov explained to the Supreme Court of New York, where one of the creditors went - VTB Bank, to which Mavlyanov's structures owe about 2 billion rubles. In his testimony, Mavlyanov emphasized that he spent all the funds on business development, and received dividends only once - in the II quarter of 2006.But after the annexation of Crimea, the outbreak of hostilities in Ukraine, the imposed anti-Russian sanctions and the collapse of the ruble caused by all this, the demand for jewelry sharply decreased. “In 2015, we experienced a perfect storm that made it impossible to pay the bills,” Mavlyanov told the court. That year turned out to be the worst for the jewelry business, more than 30 companies in the sector went bankrupt and over time the number of bankrupts only grew, the businessman continued. The prime cost of raw materials has sharply increased, and other costs have also increased. Yashma's counterparties did not fulfill their obligations, the most difficult was the failure to return 3 billion rubles. by Adamas, which entered bankruptcy proceedings. As a result, more than half of the Yashma Zolotoy stores suffered losses and were closed; the chain ended 2015 with revenue of RUB 16.8 billion. and a loss of 2.7 billion rubles.
In the fall of 2014, a protracted crisis began in the industry, confirms Eduard Utkin, General Director of the Guild of Russian Jewelers Association: all Russian jewelry companies Revenue and average check in stores fell sharply. According to the Assay Office, 110 tons of jewelry were produced in 2014, and 59 tons in 2015.
Banks also sharply increased interest rates - from 9-14% per annum to 25%, and sometimes up to 40%, complained Mavlyanov in his correspondence with Vedomosti. In the fall of 2015, the same VTB raised the rate on one loan from 11.5 to 24.33%, and on the other - to 18.96%, Mavlyanov told the New York court. The representative of VTB did not answer the question of Vedomosti about the rate hike.
On January 25, 2016 TPK Yashma was declared bankrupt, now claims for 31.7 billion rubles are included in the register of creditors, of which about 10 billion are claims of the tax authorities. The debtor's assets are insignificant - 11.8 million rubles.
Among the largest lenders of Yashma are Sberbank (8.6 billion rubles), VTB (5.4 billion), Promsvyazbank (3 billion), Gazprombank (1.5 billion), Otkritie (1.1 billion), TKB (746 million). Yashma owes banks only about 10 billion rubles, about 4.5 billion more - obligations under surety for factoring, and debts to Otkrytie, TKB and other banks arose due to guarantees for loans from counterparties, for example, Adamas. says Mavlyanov. The parent company of the group, Stolichny Jewelry Factory LLC, has been in the process of bankruptcy since the fall of 2015. The register of credit claims contains debts to Sberbank and VTB in the amount of about 3 billion rubles. A spokesman for Adamas stated that Yashma never acted as a surety for Adamas' obligations. "Adamas" supplied "Yashma" products and now through the court demands 290 million rubles, which she did not pay, he explains.
Mavlyanov emphasizes that he is doing everything possible to pay off creditors. He is confident that the collateral is sufficient to cover all his obligations. “The primary goal is to solve problems with banks, restructure debts and regain an honest name by fulfilling all obligations,” Mavlyanov told Vedomosti. In 2013, he divorced his wife, and in 2015 he divided the property with her, and after that he had only an apartment in Bobrov from real estate, where he registered.
It was not possible to contact Martirosyan.
“Mavlyanov purposefully took measures to withdraw assets from foreclosure: this is the transfer of all property to his wife in the process of divorce, and personal bankruptcy, which, by a strange coincidence, was initiated after he moved to Voronezh,” says a person close to Otkrytie. A representative of Otkrytie said that the bank intends to collect debts on loans as much as possible.
Sberbank takes all possible measures to collect debts both from the companies of the group and from its beneficiaries. “There is data on the personal assets of the group's shareholders, including abroad, which can and should be sources of debt repayment,” Maxim Degtyarev, vice president of Sberbank, told Vedomosti. According to Degtyarev, there is every reason to assume that there is fraud in obtaining a loan, the bank has already submitted an application to law enforcement agencies to make an appropriate procedural decision.
Related property
Mavlyanov and Martirosyan had real estate abroad - and quite valuable, but it will not be easy to foreclose on it, VTB found out, the first of the creditors to apply to a foreign court. Mavlyanov is the guarantor for two loans for 2 billion rubles, issued in 2013 by VTB. The bank asks the New York court to challenge the transactions on the alienation of five real estate objects and one company, which, according to it, are connected with Mavlyanov. By a court decision, this property was arrested. The VTB representative calls the transactions for the alienation of property fraudulent, committed with the aim of deceiving the lender.
In 2015, Hasanov filed complaints against Mavlyanov with the police, prosecutor's office and tax authorities. The reason was the agreement on participation in the Novo-Nikolskoye project of a new partner - Zolotoe Sozvezdie LLC. Mavlyanov tried to withdraw assets - apartments in houses - to this company and take away the development project, Hasanov is indignant: “In addition, I discovered that the general director of Agrostroy, a person close to Mavlyanov, a few days after his appointment, in September 2015. , issued on behalf of "Agrostroy" a guarantee for a loan of 3.5 billion rubles. in front of some scum company. " Another loan guarantee, for 1 billion rubles, was issued by Ramstroy, Hasanov complains. He challenged the bail decision in court. Representatives of Sberbank and Pavel Perepelitsa, deputy head of the department for the development of new territories in Moscow, tried to reconcile the quarreling partners: with their help, the shareholders of Agrostroy agreed to take another 420 million rubles from Sberbank. and to finish building a residential complex so that 900 equity holders who bought apartments could get their property. Now Hasanov claims that Mavlyanov deliberately thwarted negotiations with the bank, the money was not received and the construction is at a standstill (pictured). A person close to Sberbank confirms this. Mavlyanov does not comment on the story.
It is about two land plots in the Los Angeles hills, homes in Queens and Harlem, and apartments in New York, and a company that owns two New York taxi licenses. Judging by the court documents, the total value of the assets is about $ 15 million. According to VTB, Mavlyanov acquired them since 1996, and by the end of 2015 he got rid of everything.
For example, the land plots were first sold to Martirosyan's company, and he sold them - with a deferred payment - to Mavlyanov's eldest son, 26-year-old Ilio. Mavlyanov Jr. explained to the court that he had bought out the plots from his father's business partner, who considered that obtaining all the permits required for development was too troublesome and expensive. Ilio has a degree in construction and real estate management and is planning to develop the plots himself, for which he created the Japer Venture Group a few years ago. His younger brother, 23-year-old Khanan Mavlyanov, also works in it. Hanan's parents gave him a mansion in Queens and two taxi licenses.
After the divorce, the Mavlyanov family sold the apartment in New York to the married couple Evans for $ 3.5 million, and she leased it to Ilio Mavlyanov. Mavlyanov, according to him, has nothing to do with the house in Harlem. VTB is trying to prove that it was he who provided the buyer of this $ 4.7 million mansion with at least $ 1.3 million from his bank account. And that this buyer was Mavlyanov's partner in other projects that owed him a large sum. This does not prove Mavlyanov's connection with the apartment, all transactions were market-based, the businessman's representative explains to the court. And his son Ilio accuses VTB of unjustified interference in the affairs of the family and damage to the development business.
“These are the affairs of my son, he is an adult, he lives his own life, and they are trying to pin my problems on him,” Mavlyanov Sr. told Vedomosti. He is trying to prove to the court that, while guaranteeing loans from his structures, he considered it a formal matter: the borrowing companies had enough assets. VTB did not require any information about personal assets, which proves the formality of the surety, Mavlyanov told the court. The loans received in Russia by Russian structures, the bank must collect in this country according to the existing order there, said the representative of Mavlyanov to the court of New York.
Buildings in the red
Shares in two development companies Mavlyanov bailiffs sold at auction in February for only 1.5 million rubles. - and they were pledged to Sberbank on loans for 9 billion rubles. More than 10 years ago, Mavlyanov, together with businessman Babek Hasanov, founded Ramstroy (Mavlyanov's share is 51%) - for the construction of the Solnechny residential complex in Ramenskoye - and Agrostroy (66%) - for the project of the low-rise village Novo-Nikolskoye ... “We were introduced by a common business partner,” Hasanov told Vedomosti. - He had land, I bought part of the site. It was assumed that I would be engaged in construction, because I understand this, I have been doing it all my life, and he will provide financing as a person with connections in banks. " Mavlyanov attracted money from Sberbank.
"Solnechny" was built, there were problems with the second project. The Novo-Nikolskoye residential complex near the Kievskoye highway was launched in 2012, the developers promised to build 67 low-rise buildings, 201 townhouses and 30 cottages on a 150-hectare site. Commissioning of the first stage of 10,000 sq. m was planned for December 2015, but in mid-2015 construction stopped due to a corporate conflict. Hasanov accused Mavlyanov first of an attempt to take away his development project, and then of an attempt at deliberate bankruptcy (for more details, see the cut).
The businessman himself complained last week to the business ombudsman Boris Titov that Mavlyanov's shares were sold at a reduced price. This was done by a court decision on the recovery of 300 million rubles. in favor of Otkritie Bank on a surety for the counterparty - Sredinny Put LLC. The Federal Bailiffs Service estimated the share in Agrostroy at 16,000 rubles, and in Ramstroy at 1.5 million rubles, Hasanov became the buyer, Mavlyanov reported. He estimated the assets of one "Ramstroy", primarily real estate, at 4 billion rubles. In his opinion, the sale took place at the filing of the creditor.
Otkritie did not approve the sale of Mavlyanov's development assets for RUB 1.5 million. and will dispute this assessment, the bank representative objects. Hasanov explains the low cost of assets by debts and guarantees of more than 11 billion rubles, hanging on the companies, and the upcoming costs of completing the Novo-Nikolsky. According to him, he does not hope to make money on these projects, he will invest his own funds to maintain his reputation.
Ties are worth their weight in gold
Creditors suspect that Mavlyanov will continue to do business without paying off old debts, employees of two banks complained to Vedomosti. On the site of the closed Yashma Zoloto stores, stores of a new chain, Krasno Zoloto, are opening, which sells products from the Kostroma region. According to SPARK, the founder of OOO Krasno Zoloto, a small business in the Kostroma region, is Evgeny Dmitriev. According to an employee of one of the jewelry chains, until 2014, Dmitriev worked as an individual entrepreneur in the Yashma Zoloto store.
It was not possible to contact him. Bankers - the interlocutors of Vedomosti believe that the co-owners of Yashma are behind Krasno Zoloto. An employee of the central office of Krasno Zoloto denied the company's connection with Yashma Zoloto or its owners. Mavlyanov said that Krasno Zoloto had nothing to do with him. “They used to take a franchise from Yashma, but later we stopped,” Mavlyanov says. “Dmitriev never worked for TPK Yashma”.
It is easy to restore a jewelry network, experts say. Retail in the jewelry business is rarely organized according to the principle of a vertical holding, mostly one or another franchise is used, says Oksana Senatorova, publisher of the Navigator Jewelry Trade magazine. The Yashma Zoloto stores were separate legal entities that were not related to each other, employees of two competing jewelry companies explain, - SPARK data confirm this. These firms do not even need to buy a franchise: the manufacturer can supply his goods to stores under commission agreements, explains one of Vedomosti's interlocutors.
“I have been a successful entrepreneur for 20 years and I plan to continue to stay in business, I am not going to leave. I am sure that we will cope with all the problems, "Mavlyanov told Vedomosti.
